We worked with iQ Student Accommodation with the task of filling 23,000 beds across 55 different locations.
Using our trademarked Mapper360™ approach we generated 110,000 clicks to the website via social media in the first 8 weeks, aswell as an 88% increase in their social media fan base.
Our approach for this campaign spanned across multiple methods, including:
- Benchmark audit
- Competitor benchmark
- Global persona development
- Partners and influencer strategy and campigns
- Content strategy
- Socila media
- Paid media