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Nike Golf launch, Sun & Sand Sports

Nike Golf

Four successfully helped launch Nike Golf, Dubai Mall, with superstar golfer Rory McIlroy officially opening the store.

The ten day campaign attracted a selection of local and international media including The National, Gulf News and Khaleej Times as well as The Telegraph, Times and Guardian from the UK.

Four's team, working on behalf of Sun & Sand Sports, achieved extensive coverage across print, broadcast and online media with highlights including a full front page in leading sports daily, Sport 360.

Four swung into action delivering an outstanding PR campaign for the launch of Nike Golf Dubai with more than 30 media in attendance.

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