You are here

Launch of Woodford Investment Management's First Fund

Woodford Investment Management

Strategic and tactical media relations support around launch of the business and the most successful fund launch of all time.

The fund raised £1.6bn during its initial offer period and is the most successful fund launch of all time. 

During the eight week launch campaign, 785articles relating to Neil Woodford and Woodford Investment Management appeared in the national, broadcast and trade press, with 97% of coverage either positive or neutral.

 

You might also like