We have worked on awareness-raising campaigns, thought leadership PR, profile management, crisis management, festivals, events, creative and digital campaigns, sponsorship, book launches, competitions and awards across the education sphere. Our team has a deep understanding of education policy and the fast pace of change, especially in 14-19 education; and the funding issues facing the higher education sector. We monitor the news agenda on a daily basis, helping us create campaigns that hit the headlines. The team includes professionals with experience of working in-house at higher education institutions. We are well networked with leading thinkers and opinion formers, and experienced at liaising with the Department for Education and the Department for Business, Innovation & Skills
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We work with the Home Office on the integrated Cyber Aware campaign and deliver PR, partnership, content, social media and digital marketing. The objective is to make the UK a safer place to interact and do business online. We use a RICU behavioural audience segmentation and our own TGI insights; the campaign focuses on at-risk individuals and SMEs (micro and sole traders).
The Foreign and Commonwealth Office (FCO) consular posts help people when they are abroad and run into any number of issues such as lost passports, drug/alcohol detentions, injury or loss of life. The campaign objective is to reduce preventable issues by driving awareness and changing behaviour.
For two years we have run the PR and social media for the Government’s cyber security behavioural change campaign, Cyber Streetwise.
The media profile has been great. Four Colman Getty have done a wonderful job for Plymouth University.
Kate Hayes, University of Westminster: “As a team we find them to be knowledgeable, responsive and perceptive.”
Four’s work gave us credibility in the IT skills debate and led to us being asked to provide input into the new computing Curriculum.
Four works with CIM to raise its profile and the importance of marketing, amongst the business community, opinion formers and wider society. Part of this is aligning CIM with the news agenda and raising profile within national media. Four launched CIM’s ‘Marketing to Children’ campaign – designed to reignite debate around the commercialisation and sexualisation of children and to drive debate among marketers and senior decision-makers.
We worked strategically to generate coverage in consumer, national and trade press to drive attendance and enhance the profile of this leading show for graduate design. We liaised closely with exhibiting colleges and show sponsors to develop story ideas and interviews.
Working closely with the London hub to deliver a proactive media strategy, Four Communications has delivered fantastic results.
We have been working with Dame Barbara Stocking to publicise the 60th anniversary of Murray Edwards College, one of Cambridge’s three women-only Colleges. Barbara is the first alumna to become President of the College. She took up the role after over a decade at the helm of Oxfam GB where she was the NGO’s first female leader.
Your intelligent approach has undoubtedly established us as an industry thought-leader and as the first port of call for media comment.
Helping AAT promote research to media and stakeholders
Four Communications have done a fantastic piece of work for us here. I think the end result is better than we expected.