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Creativity in large places with Pandora
Pandora has worked with Four for many years to make maximum impact, targeting customers around their key concept stores, primarily in London and Manchester. It is currently the most successful volume jewellery business in the UK, leading with its iconic charm bracelets, providing quality at affordable prices.
Four Colman Getty has an ongoing relationship with The Lowry, the most visited cultural destination in the North West and were first appointed on profile-raising and positioning during its 10th anniversary year. A particular focus was profile for CEO Julia Fawcett, with strong results including pieces in The Sunday Times and Arts Industry. In 2013, we launched Beyond the Arts – a report into The Lowry’s economic impact, which revealed unmatched results in both Greater Manchester and the UK as a whole.
Four Colman Getty worked with Metal to launch biennial arts festival Estuary and handled all aspects of the publicity, presented in the culturally significant and historic venues along the Essex and Kent Coastlines. Following a high-impact launch, thought-leadership and influencer engagement work has helped position the festival as an exemplar of best practice in cultural place-making in media and in local and national government.
Increasing organ donation awareness with Christmas cheer
We’re proud to have managed the Organ Donation Scotland campaign for the last six years, which has involved media relations, stakeholder engagement and digital outreach. People in principle agree to donate some, or all, of their organs, only 42% of people in Scotland are currently on the ODR.
Making online safer in the UK
We work with the Home Office on the integrated Cyber Aware campaign and deliver PR, partnership, content, social media and digital marketing. The objective is to make the UK a safer place to interact and do business online. We use a RICU behavioural audience segmentation and our own TGI insights; the campaign focuses on at-risk individuals and SMEs (micro and sole traders).
Bringing Paym to the masses
700,000 consumers registered for Paym within a month of the service going live.
Turning the world green to celebrate Ireland
Tourism is of huge importance to the Irish economy and 1 in 5 new jobs created since 2011 are in the tourism sector.
Raising awareness of preventable issues abroad
The Foreign and Commonwealth Office (FCO) consular posts help people when they are abroad and run into any number of issues such as lost passports, drug/alcohol detentions, injury or loss of life. The campaign objective is to reduce preventable issues by driving awareness and changing behaviour.
Creating a stunning outdoor campaign for Costa Rica
Costa Rica appointed Four Travel as its first representation agency in the UK in 2016. Our work included composing a full brand review of Costa Rica’s positioning and completing consumer research. This research led Four to deciding to target a different audience for Costa Rica, changing from families to cultured travellers.