Making it count for 2011 Census
Our media and stakeholder campaign for 2011 Census – the largest ever consumer awareness campaign in England and Wales – integrates with advertising and diversity strands.
Alongside, bespoke programmes and collateral for students, young people, mothers, vulnerable groups and Welsh speakers have been developed.
A coveted partners, students and stakeholder body complements the media coverage – which counts over 60 broadcast media interviews to date.