Making it count for 2011 Census

Making it count for 2011 Census

Our media and stakeholder campaign for 2011 Census – the largest ever consumer awareness campaign in England and Wales – integrates with advertising and diversity strands.
 
Alongside, bespoke programmes and collateral for students, young people, mothers, vulnerable groups and Welsh speakers have been developed.
 
A coveted partners, students and stakeholder body complements the media coverage – which counts over 60 broadcast media interviews to date.