Jo joined bgb in 1993, bringing with her experience from both travel and consumer public relations. She has worked in most sectors within the industry on B2C and B2B campaigns. She has been particularly involved in destination marketing working with Tourism Australia in the build upto, and aftermath, of the Sydney 2000 Olympic Games.

 

Jo loves a challenge, a brainstorm and a solution that doesn't normally come out of a PR agency. She is also one of our luxury specialists with strong relationships with brands, media, events and agencies in luxury. She launched the Banyan Tree brand onto the UK market and is now involved in Pure Life Experiences, the ground breaking international travel trade show.