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Four Gulf turns the UAE green for Tourism Ireland

Anyone with a penchant for a tipple might argue that ‘It’s always Ireland somewhere’, but this week there was good reason to celebrate, as Four delivered their annual collaboration with client Tourism Ireland to turn the UAE green in celebration of St Patrick’s Day. 

New locations to join the greening this year included Yas Island and Global Village, and the world famous Burj Al Arab made international headlines as it was featured in the campaign for the sixth consecutive year. 

As well as greening some of the biggest and most iconic buildings and landmarks in the UAE, Tourism Ireland invited everyone to get involved by sharing pictures on social media of their offices, homes (and selves), going green as part of the celebrations. 

Four Gulf embraced the Irish spirit by greening some cupcakes and donning green outfits for the day.