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Consortium of Carnival Arts appoints Four Communications and Cause4

Catalyst Fund will be utilised to develop and grow the carnival sector

A consortium of carnival arts organisations, led by the UK Centre for Carnival Arts (UKCCA) has appointed agencies Four Communications and Cause4 to deliver focused fundraising consultancy and PR support following a successful bid to Arts Council England’s Catalyst Fund.

A collaborative first for the sector, the consortium of partners consists of The New Carnival Company, St Pauls Afrikan Caribbean Carnival, and Carnival Arts and Masquerade Foundation (CAMF) alongside the UKCCA and covers London, the South East, South West and East of England.

Four Communications is charged with raising the long-term profile of Carnival Arts and UK Carnival amongst a broad consumer audience and important stakeholders in the cultural industries as well as developing a case for sponsorship. Cause4, an organisation that supports charities, social enterprises and philanthropists in development and fundraising, will work on establishing a case for support and an enhanced fundraising strategy for the Carnival sector.

Rachel Clarke, Director, Four Communications and Michelle Wright, Chief Executive, Cause4 said “Carnival is one of the most interesting and inclusive art forms in the UK. Four and Cause4 are looking forwarding to working with the fantastic range of partners to ensure that the Carnival sector receives the funding, visibility and credit it deserves."

The consortium will utilise the Catalyst funds to help build fundraising capacity and diversify income streams to support the development of Carnival Art forms such as music, movement and costume making and to demonstrate the impact Carnival has on neighbourhood regeneration, education, business development, tourism development and community cohesion.

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