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Four Colman Getty Events

This month Four Colman Getty launched the autobiography Mini & Me, by Michael Cooper, with a high profile publicity campaign and a party at the Groucho Club.At the age of eleven, Michael was the subject of a television documentary made by filmmaker Franc Roddam, which chronicled Mini’s difficulties as a child in care, and caused public outrage on its release. Since then, Mini has spent 38 years in and out of jails, secure mental health units and halfway houses, however, Franc and Mini have remained friends, and a few years ago, Franc gave Mini a computer to document his story, in Mini & Me. Franc Roddam’s other filmmaking credits include making Quadrophenia and being the creator of series Auf Wiedersehen, Pet and Masterchef! Dotti Irving has worked with Franc for more than a decade, publicising the books released by his imprint Ziji Publishing. Sarah Watson worked with author Michael (nicknamed ‘Mini’) Cooper, and Franc on this book, securing interviews on BBC Radio 4 Midweek, BBC World Service Outlook and BBC 6 Music’s Radcliffe and Maconie Show, as well as print interviews in The Sunday Times News Review and The Big Issue.Lisa Perkins organised a party at the Groucho club to celebrate the book’s launch, which was well attended by friends and family, journalists and representatives of organisations with an interest in children in care.The original documentary is due to be broadcast again this autumn on BBC 4, do tune in. You can watch an extra now at www.zijipublishing.com.SSINot having a moments rest our events team was off to Singapore to organise an event for the Sustainable Shipping Initiative (SSI). Having started work on the brief nearly a year ago this was quite a build up to two days of meetings over two different venues.The SSI announced to their members 18 months ago that they would hold this milestone event in Singapore so the expectations were high. Having done an event in the past where sustainability and green messages were key Lisa was able to draw on this experience and take it a step further. There was to be no plastic so this started with the badges which were paper held on to the jacket by mini wooden pegs and included using jugs of water and ensuring the venue kept in line with their sustainable catering elements.They even went as far as no delegate packs which meant there was minimal paperwork. It was however essential to keep the delegates informed throughout the day which meant projecting the agenda onto screens rather than printing out on paper. Finally Lisa managed to track down a scriber who drew four fantastic graphic images depicting the three key speeches and the panel discussion – a visually stunning way to capture the key messages from the event to those who couldn’t attend.Back on the ground, the Man Booker Prize judges announced this year’s shortlist to assembled journalists at a press conference hosted by Man HQ on 10 September. This year’s six shortlisted books are:We Need New Names by NoViolet BulawayoThe Luminaries by Eleanor CattonHarvest by Jim CraceThe Lowland by Jhumpa LahiriA Tale for the Time Being by Ruth OzekiThe Testament of Mary by Colm TóibínThe 2013 shortlist is being widely heralded as the best in the prize’s history. It was described by The Daily Telegraph as the ‘Best Booker short list in living memory’ and received excellent coverage in all of the national newspapers as well as internationally. There were also fantastic broadcast pieces with coverage on The One Show, BBC Radio 4 Front Row, BBC News Channel and BBC Four evening news. Alongside the traditional Tweets, Facebook posts and website announcements, this year the digital team at Four Colman Getty worked with Twitter to create an innovative, digital announcement, using six-second Vine videos. The first video showed the original longlist of 13 novels sitting on a bookshelf, before being whittled down to the six remaining books. A Vine for each book was then released throughout the day and, to encourage the audience to get involved, a signed set of the shortlisted books was up for grabs to the best Vine made of a longlisted book. You can watch the video here. The result: the prize reached nearly 7 million Twitter accounts, with over 1,200 people joining the conversation to tweet their views.

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