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Cruising to success and rewarding the media

Four Communications and The Passenger Shipping Association (PSA) introduced the PSA Cruise Journalism Awards to coincide with the Annual Cruise Review, a yearly review of the cruise industry, announcement. This is not only a great way to add glamour and buzz to a big announcement but, now in its second year, the awards are a great way thanking the media who support the industry day-in and day-out. This year’s awards took place on 5 March 2013 with guests including 55 media and numerous cruise line representatives and industry leaders. A great success, BBC royal correspondent Jennie Bond lent glitz and glamour to the evening as she announced each of the 11 PSA Cruise Journalism Award winners, whilst special guest Judith Charmers of ‘Wish You Were Here’ fame also attended.

 2012 and the start of 2013 have been challenging for the cruise industry, but the event was a wonderful way to say thank you to the industry and media supporters who have remained strong in their support of cruising. This support was especially well placed as this year’s Annual Cruise Review showed wonderfully positive figures. (Read the full report here) But it is not just the statistics that the industry can be proud off.  The journalists who were highly commended or won an award on the night of 5 March were very proud and rightly so; there were over 270 entries so competition was tough. The awards caused a sensation on Twitter and announcement went out across the wires, and even had with special mentions in The Mail on Sunday, Daily Telegraph and Travel weekly. (See the shortlist and winners here)

Overall, a great night and a great way to showcase not just an industry but also the fantastic journalism that supports it.

Winners if the PSA Cruise Journalism Awards 2013

Best Lifestyle Cruise Feature

Amy Watkins, Mail on Sunday

 Article: Have a high old time on the Caribbean's 'Tarzan Tour'

Best First Time Cruise Feature

Belinda Gannon, Cruise International

 Article: A Free Spirit

Best River Cruise Feature

Adrian Bridge, Daily Telegraph

Article: Tuning into the Rhythm of the River

Best Off the Beaten Track Cruise Feature – joint winners!

Ben Lerwill, National Geographic Traveller

Article: The Beautiful South  

Louise Roddon, The Times

Article: Sailing into the unknown

Best Broadcast  Cruise Feature

Ged Cleugh, The Travel Channel

Article: Cruise Today

Best Trade Cruise Feature

Jane Archer, Cruise Trade News

Article:  Luxury Cruising - Dispelling the Myths

Best National Newspaper Cruise  Feature

James Bedding, Daily Telegraph

Article: Strictly Come Cruising

Cruise Jamaica Contribution to Cruise Journalism

 Lucy Huxley and her team at Travel Weekly


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